A very important aspect of product strategy is branding. Branding is process of giving identity and image to the product as to create an impression in the mind of consumer. Branding is a long process involves lots of investments in terms of money and time from the company. Building brand identity involves designing name, symbol and logo for the product. Branding involves developing strategy to create a point of differentiation from competitors as well point of similarity with product class. Brand which reaches a high level of awareness and enjoys the loyalty from customer develops brand equity. Packaging of the products also forms part of branding strategy.
Creating a unique product identity and branding strategy is important in formulating success of the company. Customer’s purchase decision will be based on attractive product and branding strategy.
Mangalmay Branding Strategy
Placements are increasingly playing a major role in any higher educational institution of repute. Mangalmay Institute proud of the success of our systematic and sustained approach in helping to launch our students on a meaningful career path. The Career Guidance and Placement Cell of our college play a vital role in shaping the careers of our students. Mangalmay The Best BBA College in Greater Noida attracts various best names in the industry who know the quality of human resource that we create. There are various companies have come for pool campus some of them are here:
- Karvy Stock Broking Limited
- Bajaj Capital
- Tech Mahindra
- Asian Paints Limited
For More Information
Mangalmay Group of Institutions
Greater Noida, Delhi NCR
Call us : 1800 200 9260
Visit : http://www.mangalmay.org/